Monday, November 30, 2009

My Love/Hate Relationship with Victoria's Secret

By Brianna Savoca

My DVR is set to record the Victoria's Secret Fashion Show tomorrow night.

A package from Victoria's Secret just arrived via UPS with presents for my sister, girlfriends, and a few things for myself.

I spend way too much money than I should at Victoria's Secret. When it comes to bras, panties, PJs, and lounge wear, Victoria's Secret does it best. My loyalty lies with the brand, who year after year produces trendy and extremely fashionable clothing and under garments.

However, the imagery produced by Victoria's Secret contributes to many women feeling self-conscious or uncomfortable with their self-image. Victoria's Secret Angels and models are beautiful, picturesque creatures, but real women do not look like them. But, with the amount of commercials and advertisements on TV and in malls around the country, it is hard to avoid seeing these images and denying their effects.

Men goggle over the beautiful Victoria's Secret models. It's hard not to stare at these models with gorgeous faces and voluptuous figures. Men see these models who encapsulate all the ideals of beauty, who spark an intense sexual attraction. Then, when it comes to real women who they date, average women are not as stimulating or cannot compare based on these standards of beauty.

Victoria's Secret is basically soft-core porn for men, and since many women love the brand, it is hard to deny its appeal. However, there is no denying the objectification of Victoria's Secret models. They are viewed as bodies, perfect bodies nonetheless, but when have you ever heard the models speak about anything past the clothes (or lack there of) they have on.

That's my beef. While I object to the objectification of women, I cannot stop shopping at Victoria's Secret. Believe it or not, the store was actually created by a man to make it easier for husbands to shop for lingerie for their wives, so women were never really expected to shop at the store originally.

The Victoria's Secret Fashion Show premieres tomorrow night, December 1st at 10 PM on CBS.

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